Terry McCarthy
Co-owner. Terry handles advertising: which categories are open in each zone, the plan, the contract and the deadlines. His name and number are on the zone map and on the back cover of the September 2026 issue.
Nashville Home ProsAboutSeptember 2026
A local home services magazine, owned and run by Terry and Kristin McCarthy
A husband-and-wife team, and a magazine small enough that the owner is the advertising contact. Call about an ad and you’re talking to Terry.
Terry and Kristin McCarthy describe themselves as “a husband-and-wife team with a long history of connecting homeowners with trusted local home service professionals.” They own and operate several businesses in the Nashville and St. Louis areas; this magazine is how they put Nashville homeowners and local home service companies on the same page.
The idea is plain. Put the local companies that do the work on a house — the roofers, remodelers, landscapers, plumbers and the rest — into one printed magazine, and mail it to the people who own those houses. In their words: “We provide our audience with the content that they want in a clean, crisp magazine format.”
That audience is a list of 140,000 owner-occupied, single-family homes in 34 Middle Tennessee towns, 70,000 for each of two localized editions, South / West and North / East.
The mailbox is where it starts, not where it stops. In Terry’s words, “Unlike other publications, Nashville Home Pros is a multi-media publication that connects with consumers in a multitude of ways.” Alongside the direct mail, each issue goes out on Facebook, Instagram, YouTube, TikTok and more, a digital distribution of over 100,000.
Each issue ends in a directory of its advertisers under 41 trade headings, and every trade is capped at two companies per zone.
The cap is a choice the owners made about what the magazine should be: a short list of established local names in each trade, not a crowded one. It is also why the first question for any advertiser is whether their trade is still open. Why the cap matters sets out the reasoning.
The people
Who you’ll be dealing with
Kristin McCarthy
Co-owner. Kristin owns and runs the magazine with Terry, alongside the couple’s other businesses in the Nashville and St. Louis areas.
We’re passionate about supporting local businesses and strengthening the communities we call home.
Terry and Kristin McCarthy
What it isn’t
Not a lead service, not a bidding war
Nobody is sold a homeowner’s name here. The reader picks up the magazine, sees your page or finds you in the directory, and calls you. That call goes to one company.
The owners put it bluntly to advertisers: “Stop overpaying for expensive clicks that don’t convert.” Print vs. Google Ads covers what each one is actually good for.
See it first
Read an issue before you call
Every issue goes up on the digital edition page, both zones. It is the fastest way to see the ad sizes and the companies already in your trade.
Q & A
About the owners and the magazine
Who owns Nashville Home Pros Magazine?
Terry and Kristin McCarthy, a husband-and-wife team with a long history of connecting homeowners with trusted local home service professionals. They own and operate businesses in the Nashville and St. Louis areas; Terry is the advertising contact.
How do I contact Nashville Home Pros?
Call Terry at (615) 551-5184, or send the form at the foot of the advertising pages or on the contact page — it goes straight to Terry, and it is the quickest way to ask about open categories in your trade.
Is Nashville Home Pros a lead service?
No — it is a magazine. Homeowners read it and call the advertisers directly from the page and the directory. There is no bidding and no shared lead sold to five companies; the call comes to you.
What does Nashville Home Pros believe about local advertising?
In the owners’ words, they are “passionate about supporting local businesses and strengthening the communities we call home,” and each issue is curated to show homeowners reputable local companies they can call.